It’s no secret that the hipsters have contributed to the growth in popularity of vinyl.
Young and armed with a sizeable disposable income – hipsters are hungry for that collectible item that fits right into their Instagram aesthetic.
While some get flak for it (remember that kid who got flamed for having a huge vinyl collection and not a turntable?), you can’t deny their impact on the market.
1. They’ve kept the vinyl industry buoyant.
Love them or hate them – one thing’s for sure – their demand has contributed to the steady growth of vinyl sales.
In 2014, vinyl sales hit a 21-year high.
Despite the rise of music streaming services, it was reported that vinyl sales generated more revenue than Spotify, Youtube, and Vevo combined. Here’s what’s even more fascinating – according to BBC, streaming has actually been driving vinyl sales.
2. Records are now available everywhere – even in supermarkets.
From Urban Outfitters to Bed Bath & Beyond, Whole Foods to Sainsbury's, you can now get your records almost anywhere.
Image Source: Whole Foods
Of course nothing beats crate-digging at your favorite local record store, but a little record shopping while buying groceries won’t hurt anyone right?
Image Source: The VinylFactory
3. It has paved the way for new and innovative formats
ICYMI: You can now make your own record with your favourite Soundcloud track.
Or how about funding a vertical turntable that plays your records standing up?
With the increase in demand comes a surge of new ideas. Not a bad thing we say.
Give the hipsters time
While nobody likes phonies who follow a trend for the sake of it, perhaps all we need to do is to give them some time. Soon enough, they’ll grow up, and along with that, develop a more discerning and mature taste.
This redditor sums it up the phenomenon pretty nicely:
“The people who seem to be buying the Crosleys and the overpriced records are the ones who are just getting into the hobby. And that pattern follows with every hobby; when you go in without knowledge, you assume a higher price means a higher standard or rarity, and you assume the names you always hear are good. Should we really be making a big deal about newbies making bad decisions?
Like the old man from High Fidelity, can we really know if someone's shitty choices are a result of their shitty taste and not just something they were told to purchase? Does it really even matter? … the record stores we love aren't going to exist if no one buys records...so why wouldn't we want everyone buying records?”
So, what’s your take on this?